Case Study: Genius Korea Editorial Work

01 — Project details

Role: Editor
Client: Genius Korea
Project Type: Fresh Pick Article - K-pop Album Review
Article: TREASURE "LOVE PULSE" Fresh Pick Article
Publication: August 2025
Published Link: Genius Korea Website

Project Scope: Transform writer-submitted drafts into publication-ready articles that meet Genius Korea's technical and editorial standards. This involved comprehensive editing of a 1,200-word Fresh Pick article covering TREASURE's mini-album "LOVE PULSE."

Key Requirements:

  • Apply complex HTML formatting for web publication

  • Research and integrate 15+ database links for artists, albums, and songs

  • Fact-check all musical information and credits

  • Structure content according to Fresh Pick editorial guidelines

  • Maintain positive tone while avoiding first-person language

  • Complete technical formatting including image links and social media integration

Challenge: Genius Korea requires editors to master intricate formatting protocols while maintaining content quality. The platform demands precise HTML implementation, accurate linking to their music database, and adherence to strict style guidelines for K-pop coverage. Each article must be publication-ready without requiring revisions.

02 — Technical Approach

HTML Formatting Applied:

  • Converted album titles to proper italic formatting using <i> tags (LOVE PULSE, PLEASURE)

  • Added quotation marks for all song titles ("PARADISE", "NOW FOREVER", "EVERYTHING")

  • Implemented horizontal line separators (<hr>) between article sections

  • Created properly formatted headings with correct hierarchy levels

Link Integration:

  • Researched and added 15+ Genius database links for artists, albums, and songs

  • Formatted artist profile links: [TREASURE](/artists/treasure)

  • Created album links: [*LOVE PULSE*](/albums/treasure/love-pulse)

  • Added song lyric page links: ["PARADISE"](/treasure-paradise-lyrics)

  • Integrated social media links for promotional sections

Image Management:

  • Converted images to web-compatible links using Genius sandbox system

  • Processed official YG Entertainment promotional photos

  • Added proper photo credit formatting: <small><i>Photo Credits: YG Entertainment</i></small>

03 — Editorial Process

Content Structure:

  • Reorganized sections to follow Fresh Pick format requirements

  • Added section breaks between Title Track, Music Video, and B-Sides coverage

  • Verified chronological flow and eliminated forward references

Quality Assurance:

  • Fact-checked artist names, album details, and song information

  • Verified genre classifications against official press releases

  • Cross-referenced songwriter and producer credits

  • Checked spelling and grammar throughout 1,200-word article

Style Compliance:

  • Maintained positive tone as required by editorial guidelines

  • Removed first-person language and opinion statements

  • Added required promotional language and platform plugs

  • Applied consistent formatting for Korean and English text

04 — Results & Impact

Publication Success:

  • Article published on Genius Korea website and social media channels

  • Featured on Genius Korea Twitter/X account with engagement metrics

  • Met all technical and editorial standards on first submission

Professional Development:

  • Gained expertise in digital music journalism standards

  • Developed proficiency in HTML formatting and content management

  • Built collaborative relationship with Genius Korea editorial team

05 — Technical Skills Demonstrated

Platform Expertise:

  • Mastered Genius Korea's complex HTML formatting requirements

  • Used sandbox system for image link conversion

  • Applied proper heading hierarchy and section organization

Research and Verification:

  • Located accurate Genius database URLs for all musical references

  • Verified artist information and album details

  • Cross-checked songwriter credits and production information

Process Efficiency:

  • Completed comprehensive editing within 2-hour timeframe

  • Managed multiple formatting requirements simultaneously

  • Delivered publication-ready content requiring no revisions

Key Takeaways

This project demonstrates my ability to work within strict editorial guidelines while managing complex technical requirements. The role required balancing creative content improvement with precise formatting standards, showing my capacity to maintain quality while meeting platfor, specific demands.

34k

Traffic

+32%

Impressions

+25.33%

Engagement